Trends in Experiential Communication Strategy

The rise of the "Experience Economy" is currently one of the most important global trends in marketing. Now, more than ever, consumers desire unique, spontaneous and immersive entertainment wherever they are. They want multisensory experiences, beyond sight and sound. However, they don’t want to be restricted to specific venues or times for their entertainment, and crave experiences that say something unique about them, which they can share with their friends and followers.

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Talent and Communication Development within corporate organizations

Strategic Talent and Communication Development within corporate environments focusses on the need of talent for key positions versus the availability of this talent within the company.

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Trends in Experiential Communication Strategy

The rise of the "Experience Economy" is currently one of the most important global trends in marketing. Now, more than ever, consumers desire unique, spontaneous and immersive entertainment wherever they are. They want multisensory experiences, beyond sight and sound. However, they don’t want to be restricted to specific venues or times for their entertainment, and crave experiences that say something unique about them, which they can share with their friends and followers.

Continue reading

Talent and Communication Development within corporate organizations

Strategic Talent and Communication Development within corporate environments focusses on the need of talent for key positions versus the availability of this talent within the company.

Continue reading